The comeback of the 90s: Fashion trends which are here to stay

The 90s was a very significant period in the timeline of the world for it represented a sort of transition. It was then when people became more and more interested in technology, information, and the Internet. It was also a time when the youth became more assertive and started exploring new boundaries, which prompted an increase in creative rebellion. It showed in what they wore.


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In the 90s, grunge and minimalism were very in. With the passing of the decade, just like with any other time, the tastes of the people inevitably began to change. However nearly 20 years later, some trends from that time are starting to resurface.


One seemingly popular relic from the past comes in the form of crop tops and chokers. This movement was probably initiated when the likes of big stars such as Rihanna, Kendall Jenner, and Gigi Hadid were spotted wearing these pieces albeit combined with a modern touch.


Denim is usually used for jeans, but jackets and even dresses made out of it are popping out one right after the other. After the 90s, hoop earrings looked very tacky, it seems that people are starting to develop a taste for it once more. On the hair and makeup side of things, dark berry lips and braided accents are becoming more and more common as well.



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However, the key to sporting 90s fashion pieces is not to copy them in their entirety from their origin. They need to be reworked and reintegrated into today’s culture. Combined with the feeling of having fun and enjoying one’s youth, the 90s trendsetter is already good to go.


The fashion industry is a huge business, but it is also something that requires constant innovation and updates. As per report, the global apparel market is valued at more than US$3 trillion dollars and accounts for 2 percent of the world’s Gross Domestic Product (GDP). While not as lucrative as the oil industry or tech businesses, it is big enough to attract capitalists and serves as a good component to any one’s investment portfolio.